Mardesco is pleased to announce that our parent company is ten years old this month!
Yes, we are a division of a company that was formally incorporated in June of 2003. Soon after incorporating, the company recognized the need for design services. Initially we needed the design work for our own internal purposes; but it wasn’t long before we began providing website design, graphic design, website hosting, and commercial print brokerage services to individual clients and to other small businesses.
It’s funny how plans change over time. Our parent company, Basement Productions, Inc., was initially meant to produce books and CDs for the twentysomething market. Some of our original releases are still available from Basementia, check them out when you have time.
Even as a production company, we always recognized that promotion is an essential part of doing business. Promotional strategies must be tailored to the target market. Back in the day we used to hand out flyers and staple them to telephone poles. Now we spend hours analyzing clickthrough rates and channel ROI. Any way you slice it, marketing has always been an essential part of our business model.
As a separate department, Mardesco was created in 2011 as part of the owner’s Master’s degree coursework in brand development. “The Marketing Design Company” is a more appropriate description of the kind of work we do now.
Mardesco is pleased to offer our accumulated experience and professionalism to our customers. Thanks to you, we’ve made it this far!
We look forward to the next ten years.