Mardesco provides marketing consulting, branding strategies, design solutions, and website development to small business owners in Salem, Oregon and surrounding communities.
Ten Eleven Years
Mardesco’s parent company was formally incorporated in June of 2003. We have been engaged in promotional services ever since. Call us today to find out how we can help to promote your business. (Or scroll down a bit to read our company history.)
Our founding principal has an MBA in Marketing and 15 years of professional graphic design experience.
Our Story: The Company History
Mardesco’s parent company was incorporated in June of 2003.
The Mardesco brand was created in August 2011 for an MBA class project. Owner Jesse Smith was studying Marketing and Branding, and for a class exercise, was required to create a new brand. The name Mardesco was selected from a list of 74 brainstormed company name possibilities, based on survey participants’ feedback, and domain name availability. The name “Mardesco” is based on the first letters of the words “Marketing Design Company,” a naming tradition that evokes such nationally recognized brands as Nabisco and Alcoa.
Smith was living and working in Washington at the time. After finishing his degree, Smith and family moved back to Oregon, and established Mardesco in the Salem area in July of 2012.
Mardesco’s parent company
Mardesco is the new face and corporate subsidiary of Basement Productions, Inc., dba Basementia, an Oregon corporation established in 2003.
We originally thought that Basementia would be a media publishing company. Like many startups, we found a new direction based on customer demand. Almost immediately after the company was formed, we started building and hosting websites, and designing logos and business cards. As this went on over the years, we came to realize that we’re primarily a business solutions provider.
It’s been a process of gradual evolution. Before we moved to Salem, Oregon, we were doing business in Olympia, Washington as Widgeon Web Design. You may notice this business name on the credit link of some of the websites in our design portfolio. Now you know why.
Now the business solutions department of the company has been split off into its own new brand: Mardesco, The Marketing Design Company. Basementia will go back to being a publisher of books and CDs.
Mardesco will help local small business owners to get new customers, increase sales, and improve their profit margins.
How can you increase your sales? It starts when you give us a call!